Post Tag
non-profit marketing
Holiday Marketing Campaigns: Tis the Season to Sparkle! As winter approaches, brands need well-designed holiday marketing campaigns to capture seasonal shoppers. We all remember those Budweiser holiday ads with the majestic Clydesdales pulling a Budweiser...
Marketing Strategies for Startups on a Mission to Save the Planet In an era marked by growing environmental concerns, B2C and B2B startups dedicated to solving the world's most pressing issues play a pivotal role in shaping a sustainable future. However,...
Businesses Scramble as Google's Email Authentication Changes Take Effect In the ever-evolving landscape of digital marketing, email remains a cornerstone for you and your business to connect with your audience. However, recent changes in email authentication...
Business Names: How to Pick the Best Name or Rename Your Company We all recall the words spoken by Juliet about her Romeo: “What’s in a name? That which we call a rose by any other name would still smell as sweet.” — WILLIAM SHAKESPEARE ...
Good Branding: How to Create a Unique and Memorable Brand Identity Amidst the groundbreaking technologies and sustainable practices, there's one often underestimated factor that emerges as a powerful catalyst for success: good branding. In a world grappling...
Generating Good Press: The Power of Public Relations (PR) for Your Company In today's fast-paced, yet environmentally-conscious world, building and maintaining a positive, earth-friendly image for your company is crucial. Did you know that with public...
Apply to Be a Speaker and Be Seen as a Leader in Your Industry Speaking at conferences is a potent tool in the arsenal of modern marketing strategies. Whether you're an expert in your industry or a budding entrepreneur, presenting at conferences and trade...
Comparing the Differences Between B2C vs. B2B Marketing Strategies Does marketing for B2C (business-to-consumer) vs. B2B (business-to-business) differ that much? Yes, and in several key ways, including target audience, messaging, channels, and strategies. In...
Using AI for blog posts + Content creation Can and should you use AI for blog posts and writing other content? Yes! As blogging evolves, it continues to play an important role in driving traffic to your website and search engine optimization (SEO). Since we...
the best of the best at Sea Otter Classic The 2023 Sea Otter Classic in Monterey, CA was a big success for lots of cycling industry brands and lovers of all things bike related. And with the absence of Interbike and a Eurobike-like event, the Sea Otter Classic...